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Connecting with Baby Boomer Donors 

How well do you know your Baby Boomer donors?   One of the most important aspects of fundraising is interacting with your donors. You want your donors to resonate with your mission, while inspiring them to donate. But first, you need to know the best way to connect with your donors.  As of 2020, the biggest [...]

Connecting with Baby Boomer Donors 2022-03-11T10:43:55-05:00

Finding Your Pot of Gold: 4 Tips for Receiving Major Gifts

This St. Patrick’s Day, you will need more than a lucky four-leaf clover to secure major gifts for your organization. Finding your pot of gold requires a comprehensive strategy. First you need to identify potential major gift donors, and then you need to build a strong relationship with them. Now that the pandemic seems to [...]

Finding Your Pot of Gold: 4 Tips for Receiving Major Gifts2022-03-11T12:14:39-05:00

It Takes More Than Luck: 4 Tips for Receiving Bequests

St. Patrick’s Day is just around the corner, and everyone’s eager to get some luck. Pour yourself a glass of Irish beer or whiskey, drop a clover in it, and down the drink in one go. Throw the clover over your left shoulder and give a toast to St. Patrick for your dose of good [...]

It Takes More Than Luck: 4 Tips for Receiving Bequests2022-03-11T10:10:16-05:00

7 Email Marketing Tips to Try in 2022

Email has proven to be one of the best ways people stay informed and connected with the organizations they care about. However, like social media and similar donor outreach methods, the field is constantly evolving. Organizations that experience the most success are those that adapt to the times. With this in mind, here are 7 [...]

7 Email Marketing Tips to Try in 20222022-03-01T11:03:16-05:00

3 Ways to Elevate Your Planned Giving Strategy

As the world continues to recover from the COVID-19 pandemic, the economic outlook for 2022 is better than it has been in the last few years. Planned giving rates are also estimated to grow in 2022. According to the Lilly Family School of Philanthropy: Giving by American individuals and households is predicted to increase by [...]

3 Ways to Elevate Your Planned Giving Strategy2022-02-28T17:37:25-05:00

4 Fundraising Trends to Watch in 2022

As a nonprofit professional, it’s important to stay up-to-date with 2022 fundraising trends, so that you can leverage and adapt to them. These past two years have taught us that technology and convenience are rapidly taking priority, and we can anticipate that these modern fundraising trends will continue to prevail in 2022. By giving donors [...]

4 Fundraising Trends to Watch in 20222022-02-28T17:10:33-05:00

It’s Not You, It’s Me: 5 Signs Your Donor Just Isn’t Into You

It happens to the best of us.  A perfect first impression, with all signs indicating that they’re totally into you. Responding to your weekly outreach newsletter, sending a donation during your holiday campaign, and engaging with your content on social media.  Then, the unfortunate happens. After six months, their open rates are decreasing, you haven’t [...]

It’s Not You, It’s Me: 5 Signs Your Donor Just Isn’t Into You2022-02-17T17:07:01-05:00

Love at First Sight: 5 Secrets to Attract New Donors

Do you remember the last time you went out on a first date? It probably took you hours to get ready — from picking the perfect outfit, to styling your hair, and perhaps preparing some discussion topics. Because as cliché as it sounds, you only get one chance to make a great first impression. Attracting [...]

Love at First Sight: 5 Secrets to Attract New Donors2022-02-28T17:04:49-05:00

Romancing Your Donors: 5 Tips to Strengthen the Relationship

Relationships require more attention than one dinner out on February 14th, and so do your donors. It is vital to show your donors love year-round in order to strengthen your donor relationships.   According to Greater Good Magazine, “Research at the National Institute of Health showed that the same area of the brain that is [...]

Romancing Your Donors: 5 Tips to Strengthen the Relationship2022-02-11T11:06:39-05:00
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